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British Fashion Awards 2011 – Get our favourite looks from last night at Oxygen Boutique!

November 29, 2011

Last night, London’s luxury Savoy Hotel was abuzz with fashion’s major movers and shakers, as this year’s British Fashion Awards went underway. There were major wins for big names in the industry, but more to the point, we were concerned about what everyone would turn up in.

Considering the theme was fashion, it could only the best, of course. Alexa Chung, pictured below with Christopher Kane – The New Establishment Award – stole the show in a Kane embellished mini; forever being adored by the camera lenses as she accepted the style icon gong for the second year running – even beating Kate Middleton to it – in all her awkward tomboy glory.

Home-grown talent, Victoria Beckham, looked a delightful vision in a Gothic-inspired, backless floor length gown as she picked up the award for Designer Brand of the Year, while Alexander McQueen’s Sarah Burton, unsurprisingly, took home Designer of the Year.

Recreate some of our favourite looks from the night with select pieces from Oxygen Boutique, and don’t forget to check out major wins from the night, below.

Go Gothic à la Mrs. VB – We just loved how nonchalantly Victoria Beckham pulled of this Morticia Adams-inspired look last night. Recreate her look with this Alice + Olivia Rumor open back maxi dress. Just add a low-slung bun and lashings of liner.

Go for a nude hue with a Twenties-inspired twist in the style of style Georgia May Jagger – The gap-toothed beauty exudes unflappable cool in this flapper-style, Julian Macdonald dress. Channel Georgia’s vintage look with this nude Gryphon Flutter dress. Just add modellic charm and soft, unruly curls.


The No-no – SHOCK HORROR! We just can’t bring ourselves to fault Stella McCartney’s style acumen, but her contribution to the jumpsuit society last night wasn’t so flawless. We loved the chequered print, but the overall unflattering fit made for some rather unshapely viewing. If we had received a golden invite, we’d opt for the Sea NY Silk and Lace jumpsuit.


We commend Kate Moss’s brave choice: a fetish-rock inspired fishnet dress, worn casually over a long nude slip with her trademark scarlet lip; and another style note to emerge from the night: maxi dresses are here for good, so say Poppy Delevigne, Victoria Beckham and Kate Moss!

2011 British Fashion Awards
Emerging Talent Award — Ready-to-Wear – Mary Katrantzou
Emerging Talent Award — Accessories: Tabitha Simmons
Emerging Talent Award — Menswear: Christopher Raeburn
Model: Stella Tennant
Designer Brand: Victoria Beckham
Menswear Designer: Kim Jones
British Style Award: Alexa Chung
Isabella Blow Award for Fashion Creator: Sam Gainsbury
Red Carpet Award: Stella McCartney
BFC Outstanding Achievement in Fashion: Sir Paul Smith
Accessory Designer: Charlotte Olympia
New Establishment: Christopher Kane
Designer of the Year: Sarah Burton for Alexander McQueen

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